James Cubitt Architects and James Cubitt Interiors have reaffirmed their commitment to sustainability in architectural and interior design practices, showcasing their flagship Africa Trade Centre project during an industry forum tagged The Mixer.
The event, themed Connection, Conversation, and Forward Motion, brought together stakeholders in the design and construction industry.
The Africa Trade Centre, described as a landmark structure of cultural and continental relevance, was presented as a symbol of integrated thinking and forward-looking innovation.
Speaking at the event, the group’s Chairman, Alan Davies, emphasised that sustainability remains central to the company’s philosophy, both in project execution and human capital development.
“We have the next generation in our office and they are learning from the more experienced architects,” he said, stressing the firm’s deliberate efforts to prepare emerging professionals for future leadership in the sector.
In her presentation, Team Lead for Interior Design, Amaka Osadebay, said James Cubitt Interiors prioritizes the use of durable materials and the integration of mechanical and electrical systems to achieve long-term cost efficiency.
According to her, the company goes beyond aesthetics to design workspaces that improve operational efficiency, reflect brand values, and enhance employee well-being.
“We maximise our space activity to support evolving businesses and growth, strengthening brand identity through an environment that reflects value and industry leadership,” she stated.
Osadebay also highlighted the integration of wellness principles such as optimal lighting, acoustics, and biophilic design, noting that such features contribute to increased productivity and employee satisfaction.
Managing Partner at James Cubitt Interiors, Jacqueline Aki, described workplace design as a critical factor in business success. She explained that when workspaces reflect a company’s vision, it becomes easier for employees to align with organisational goals.
“When you don’t have people who share the same vision, things fall apart. But when you design a workplace that speaks to what your business stands for, it attracts the right people,” she said.
Aki, who also serves as Director of Strategic Partnerships at the Green Building Council Nigeria, addressed the growing need for technology adoption in business environments. She noted that while many business executives are not digital natives, younger generations, millennials and Gen Z, are well-versed in technology and could serve as valuable guides through reverse mentorship.
“Business today must align with the needs of the next generation. If not, there will be a disconnect that could hinder progress,” she warned.
The event underscored the importance of sustainable, functional, and people-centered design in ensuring long-term business growth and industry relevance.
