Tim Cook to step down as Apple CEO after 15 years

Apple Inc. has announced a change in its leadership structure, with Chief Executive Officer Tim Cook set to step down after 15 years in the role.
He will be succeeded by the company’s hardware chief, John Ternus.
According to the company, the transition will take effect on September 1, 2026, following unanimous approval by its board of directors.
Cook, who has led Apple since 2011, will remain in office until the end of the summer before assuming the position of Executive Chairman.
As part of the restructuring, current chairman Arthur Levinson is expected to take on the role of Lead Independent Director, while Ternus will join the company’s board.
Ternus, 50, began his career at Apple in 2001 as part of the product design team and has steadily risen through the ranks to become Senior Vice President of Hardware Engineering.
Over the years, he has been closely involved in the development of several of Apple’s key products, including the iPhone, Mac, iPad, Apple Watch and AirPods.
He also played a key role in overseeing Apple’s transition from Intel processors to its in-house silicon for Mac computers, a shift widely regarded as having improved performance and battery efficiency.
The leadership transition comes amid intensifying competition in the global technology landscape, particularly in the area of artificial intelligence. Apple has faced increasing pressure to advance its AI capabilities, especially following delays in upgrading its Siri assistant and its growing reliance on external collaborations to strengthen its offerings.
During Cook’s tenure, Apple significantly expanded its services division into a business generating over $100 billion annually. The company also recorded substantial growth in market value, estimated at about $3.6 trillion, while nearly doubling its revenue and reducing carbon emissions linked to its products.
Ternus is expected to take over at a pivotal time for the company, as it seeks to sustain its dominance in hardware while responding to rapidly evolving demands in software development and artificial intelligence.
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