Ibigbemi Oloruntobi, Chief Executive Officer of Item7go, is emerging as one of the notable young entrepreneurs driving the growth of Nigeria’s fast-food industry.
What started as a modest roadside food business has evolved into a rapidly expanding fast-food brand with more than 45 outlets, particularly across Ibadan, Oyo State.
Oloruntobi’s strategy has been defined by accessibility, consistency and an understanding of consumer demand. Many Item7go outlets are strategically positioned around major junctions and busy locations, allowing the brand to serve a broad customer base while building strong visibility across the city.
Behind the growing business is an academic background far removed from the food industry. Oloruntobi is a Physics graduate of the University of Ilorin. His transition from studying the sciences to building a fast-growing food business highlights an entrepreneurial journey driven by vision, persistence and a willingness to venture beyond his academic discipline.
Under his leadership, Item7go has continued to expand its operations and establish itself as a recognisable name in Nigeria’s quick-service restaurant sector.
The company’s expansion has also moved beyond its Ibadan stronghold. Item7go recently unveiled what it described as its largest outlet in Abuja, marking another significant step in its geographical expansion and ambition to establish a stronger presence in other parts of Nigeria.
The Abuja outlet represents more than the opening of another restaurant; it signals the brand’s attempt to translate a business model developed in Ibadan into a wider national market.
From a roadside operation to a chain with dozens of outlets, Oloruntobi’s Item7go story reflects the possibilities of building a scalable Nigerian business from relatively modest beginnings.
As the brand continues its expansion, attention will increasingly focus on how Item7go maintains product quality, customer experience and operational consistency while moving into new markets.
For Oloruntobi, the journey from Physics graduate to fast-food entrepreneur demonstrates how determination, business discipline and a clear understanding of the market can transform a small idea into an expanding enterprise.
